In order to provide a personalized browsing experience, lifekochi.com may collect personal information from its Users. Additionally some of Our Websites may require You to complete a registration form or seek some information from you. When You allow Us to understand Your preferences, We will be able to deliver better and/or allow You to access the most relevant information that meets Your end.

By entering into Our Website, You agree that We may receive and keep track of Your IP address to provide You with a more personalized experience and to retain certain information of Our Users in the form of cookies. Users have the option to accept or decline the cookies of this Website by changing the settings of his/her/its browser.

The User agrees that whenever he/she uploads any information or sends any messages through this Website, the account name of such User is displayed to other Users of this Website, thereby enabling them to contact the User uploading such information through messages and/or comments. The User further agrees that any information that he/she submits through this Website may be redistributed through the internet and/or other media channels, and may be viewed by the general public.

Every effort will be made by lifekochi.com to keep the information provided by its Users in a safe manner. Any and all information of the User, displayed on the Website, will be done so only after obtaining consent from such Users. Any User browsing the Site generally is not required to disclose his identity or provide any information about him/her. The User shall only be required to furnish his/her details in the registration form at the time of registration.

A registering User shall always retain the option of not providing such information which is not mandatory. Users shall assume sole responsibility for maintaining confidentiality of his/her User ID and Password and all other User identification details. Users shall be individually responsible for all the activities and transmission performed by it through its account and shall be solely responsible for carrying out any online or off-line transaction involving credit cards / debit cards or such other forms of instruments or documents for making such transactions.

In furtherance of the confidentiality with which We treat personal Information, We have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the information that We collect online. We also take reasonable steps to verify the identity of Our registered Users before granting access or making corrections to the listing on Our Website, for the protection of the privacy and security of Our Users. However, under no circumstances shall lifekochi.com / Company assume any responsibility or liability for the improper use of User information including but not limited to improper use of credit cards / debit cards used by the User online / off-line.

User retains the ability to edit his/her account information and preferences at any time, including whether he/she wants to be contacted by the Company or other Users with regard to the Services available on Lifekochi.com (including news services).

All such personal information supplied by the Users to lifekochi.com enables the Website to improve the services offered by it and enables it to provide its Users a more user-friendly experience. In some cases/provision of certain service(s) or utility(ies), We may require contact addresses of Our Users as well. All such required information is Service dependent and the Company may use the above said User information to, maintain, protect, and improve the Services offered by it (including advertising and personalization on the Sites) and for developing new services. We may also use Your email address or other personally identifiable information to send commercial or marketing messages about Our Services and/or such additional updates and features about third parties products and Services with an option to subscribe / unsubscribe (wherever feasible). In addition to the above, We may also use your email address for non-marketing or administrative purposes (such as notifying You of major changes, for customer Service purposes, billing, etc.). 

All such personally identifiable information, provided by you, shall not be considered sensitive information if the same is freely available and / or accessible in the public domain (for example available as comments, messages, blogs, scribbles on social Platforms like Facebook, Twitter etc.). Any information posted/uploaded/conveyed/communicated by Users on the public sections of the Sites becomes published content and shall not be considered as personally identifiable information subject to this Policy. 

If You choose to decline to submit personally identifiable information on Our Website, We may not be able to provide and serve You with certain Services offered by us. We will make reasonable efforts to notify You of the same at the time of opening of Your account. In any case, We will not be liable and or responsible for the denial of certain Services to You for the reason that You have not provided Us with the necessary personal information required by us. When You register with Our website or avail Our Services, We may contact You from time to time to request You to update Your personal information in order to provide and notify You of such features that We believe may benefit or be of interest to you. 

You hereby acknowledge that You are disclosing Your personal information voluntarily. Prior to the completion of any registration process on Our Website or prior to availing of any Services offered on Our Website, if You wish to not disclose any personal information, You may refrain from doing so. You hereby acknowledge that if You choose to decline to submit the personally identifiable information as requested by us, the registration process may be rendered incomplete and You may not be able to avail Our services.